How to track Poptin conversions in Facebook Ads Manager?
If you run a Facebook campaign and want to track conversions of your poptins on your Ads Manager, you need first of all to have the pixel installed on your website pages.
You can use Facebook Pixel Helper to make sure your Facebook pixel is installed correctly.
Then all you need to do, is to add a Custom Conversion on your poptin's conversion code area.
Go the the editing page of your poptin
Open the "Email and integrations" section
Copy the code below and paste it in the Conversion Code area:
Then click "Publish Changes" on the top right corner (or "next" if it is a new poptin).
Didn't work?
Try this code below instead, and don't forget to change to your pixel ID:
This feature is available on any paid plan
You can use Facebook Pixel Helper to make sure your Facebook pixel is installed correctly.
Then all you need to do, is to add a Custom Conversion on your poptin's conversion code area.
Go the the editing page of your poptin
Open the "Email and integrations" section
Copy the code below and paste it in the Conversion Code area:
<script>
fbq('track','Lead');
</script>
Then click "Publish Changes" on the top right corner (or "next" if it is a new poptin).
Didn't work?
Try this code below instead, and don't forget to change to your pixel ID:
<!-- Facebook Pixel Code -->
<script>
!function(f,b,e,v,n,t,s)
{if(f.fbq)return;n=f.fbq=function(){n.callMethod?
n.callMethod.apply(n,arguments):n.queue.push(arguments)};
if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';
n.queue=[];t=b.createElement(e);t.async=!0;
t.src=v;s=b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t,s)}(window, document,'script',
'https://connect.facebook.net/en_US/fbevents.js');
fbq('init', '1022837701123456');
fbq('track','PageView');
fbq('track', 'Lead');
</script>
<noscript><img height="1" width="1" style="display:none"
src="https://www.facebook.com/tr?id=1022837701123456&ev=PageView&noscript=1"/>
</noscript>
<!-- End Facebook Pixel Code -->
This feature is available on any paid plan
Updated on: 15/11/2024
Thank you!