How to verify your sender domain in Poptin?

How to verify your sender domain in Poptin?

Before sending email campaigns, you need to verify your sending domain. This helps improve email deliverability and protect your sender reputation.

In Poptin, there are two ways to verify your sender domain: automatically using Entri or manually by adding the required DNS records to your domain provider.

In this guide, you'll learn how to add and verify a sending domain in Poptin using either method.

Method: 1 - How to verify the domain automatically with Entri

1. Click on your profile icon on the top right corner of your Poptin dashboard and click on Email Configuration.

2. Navigate to the Sending Domains tab and click on New Sending Domain.

3. In the modal, enter your Domain Name and click Connect domain automatically

For example, if you're sending emails from no-reply@mydomain.com, you would enter mydomain.com here.

4. After clicking “Connect domain automatically,” Poptin will automatically detect your domain hosting provider. Alternatively, you can select your provider from the list.

5. After selecting your domain hosting provider, click “Continue with [Domain Hosting Provider]” and you’ll be redirected to its website, where you can log in using your credentials. Once you’ve successfully logged in and authorized the connection, your domain will be authenticated and ready to send emails.

Method: 2 - How to verify the domain manually

1. Click on your profile icon on the top right corner of your Poptin dashboard and click on Email Configuration.

2. Navigate to the Sending Domains tab and click on New Sending Domain.

3. In the modal, enter your Domain Name and click Verify record manually

For example, if you're sending emails from no-reply@mydomain.com, you would enter mydomain.com here.

4. Your domain will now appear in the Sending Domains list with a pending status. Click the dropdown arrow next to your domain to expand and view the required DNS records.

5. Add the DNS records shown to your DNS provider. The records include CNAME records for DKIM verification and an SPF record. For the DMARC record, click Generate first to create the value before adding it, , and a TXT (Claim) record. For the TXT (Claim) record, the host name will be _poptinemail-claim.yourdomain.com and the value will be a unique verification token tied to your account.

6. Once you've added all the records in your DNS provider, come back to Poptin and click Verify to complete the verification.

Once all five checks pass Domain verification, DKIM verification, SPF verification, Account Verification and DMARC verification and your sending domain is ready to use.

TXT Claim Record

The TXT claim record confirms that the domain belongs to your specific poptin account. This ensures the same domain cannot be verified under a different account without the correct record in place.

Add a TXT record with the host _poptinemail-claim.yourdomain.com and your unique verification token as the value (found in the DNS records panel). You can add it as a standalone record, append it to an existing TXT record. Make sure to replace yourdomain.com with your domain name.

DNS Resources by Domain Provider

Below are links to DNS setup guides for some of the most common domain providers. If your provider isn't listed, search their help center or reach out to their support team for assistance.

Updated on: 28/10/2026