> ## Knowledge Base Index
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> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Wix Customer Label Targeting - How to Show Poptin Only to Specific Customers on Wix?

With Poptin you can show popups to specific customers on your Wix store using customer labels.

Make sure you have already created labels and assigned them to the right customers. To see how you can create a label in Wix [Click Here](https://support.wix.com/en/article/creating-contact-labels) or go to your Wix Dashboard and navigate to **Customers & Leads > Contacts > More Actions  > Labels > Add Label**.

Enter your label name and click the **checkmark** to save it.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/a/3/4/7a34af3b43dae400/screenshot-2026-03-19-at-21925_9d8v1j.png =996xauto)

![](https://storage.crisp.chat/users/helpdesk/website/-/7/a/3/4/7a34af3b43dae400/screenshot-2026-03-19-at-22037_ay4nap.png =632xauto)

Once your labels are created and assigned to the relevant customers, follow the steps below.

1. Naviage to Step 3 **Display Rules** of your popup and turn on **Wix customer label targeting**.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/a/3/4/7a34af3b43dae400/screenshot-2026-03-19-at-22425_sxip87.png)

2. Click on the **Customer Labels** dropdown and select the labels of the customers you want this popup to be displayed to.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/a/3/4/7a34af3b43dae400/screenshot-2026-03-19-at-22545_17rtnu4.png)

3. Click **Publish Now** to save your changes.

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|| **Note:** Customer Label Targeting only works for logged-in visitors and will not work if [Wix Logged in/out targeting](https://help.poptin.com/en/article/how-to-target-customers-by-wix-login-status-e4rtz/) is set to Logged-out visitors.

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**Use Cases for Wix Customer Label Targeting:**

* **VIP Customers** - Assign VIP labels to your highest-paying customers and show them exclusive popups with special discounts or premium product offers.
* **Frequent Buyers** - Reward your most loyal customers with limited-time discounts and deals to encourage repeat purchases.
* **Refund Customers** - Re-engage customers who requested a refund by showing them exclusive offers to rebuild their confidence and trust.