> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.poptin.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Conversion Codes - How they work

You can track conversions in Google Analytics, Google Ads, Facebook ads, and more.

Click on the relevant article to see more:

How to track Poptin conversions as goals in [Google Analytics](https://help.poptin.com/en/article/how-to-track-your-poptin-conversions-in-google-analytics-ga-events-with-google-tag-manager-7kvy2o)

How to track Poptin conversions in [Google Ads Manager](https://help.poptin.com/en/article/how-to-integrate-your-poptin-conversion-with-google-ads-5gswme/)

How to track Poptin conversions in [Facebook Ads Manager](https://help.poptin.com/en/article/how-to-track-poptin-conversions-in-facebook-ads-manager-9zc17e)

You can also add any other conversion code to your Poptins as well following the guide below.

1. Click on the drop down icon next to the popup where you want to add the conversion code, there click on the "Edit Design" option.

 ![](https://storage.crisp.chat/users/helpdesk/website/7a34af3b43dae400/screenshot-2023-11-06-at-31217_1xkgp9k.png)

2. Navigate to **Email and Integrations** then in the **Conversion Code** paste your conversion code. 

![](https://storage.crisp.chat/users/helpdesk/website/7a34af3b43dae400/screenshot-2025-02-20-at-12357_lf5t2e.png)

3. You can also add multiple conversion codes by pressing the **+ Conversion Code** button.